Innovation: creating great ideas
How do the world’s most innovative businesses create their best ideas? We’ve spent months working with Henley Business School to find out, and then help small businesses like yours do it too.
We’ve taken these innovation secrets, from companies including 3M, Diageo and Bupa, and developed a seven-step plan to help you generate great ideas and drive your business forward.
Seven step plan to great ideas (2MB, pdf)
To test the plan, we ran a competition to find small businesses (under 50 employees) in need of expert help to capture their best ideas. The winning small businesses were rewarded with a 30-minute brainstorm inside a private pod on the London Eye with some of the world’s most innovative organisations. A taste of the day including some of the expert tips on innovation for small business can be shared in the video below.
If you can't see the video in this page you can use this link to watch the London Eye innovation brainstorm video.
Orange has partnered with National Business Awards to celebrate business excellence and innovation. For more details about the NBA see www.nationalbusinessawards.co.uk.